Unilever Nigeria appoints Tim Kleinnebenne as new MD

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Tim Kleinebenne

Unilever Nigeria, a top consumer goods firm has appointed Tim Kleinebenne as its new managing director to lead the management team of the business. Kleinebenne will replace Carl Cruz, the former managing director whose resignation was approved by the Board of Directors on 4 May, 2023. Tim assumed work as the new managing director on 5 May 2023.

“I want to welcome Tim to his new role where his skills as a resilient entrepreneur can deploy business and market development strategies with speed and determination which will take Unilever Nigeria to the next level,” Jaime Aguilera, Unilever’s Africa president said. 

Tim Kleinebenne is a graduate of Business Economics from the University of Hamburg in Germany. He is a highly experienced general manager and has 31 years of international experience in the FMCG industry at Unilever. This includes senior sales and marketing roles as well as over 10 years as managing director of Unilever businesses, two of which were publicly listed.

Kleinebenne was lately managing director of Unilever Côte d’Ivoire and had also served as Managing Director of Unilever Ethiopia, where he established the business and built it into a leading local consumer goods manufacturer, and as Managing Director of Unilever Caribbean. 

In a statement, Unilever Nigeria, on behalf of the Board of Directors, management and staff expressed its sincere gratitude to Cruz for his outstanding work which delivered a positive business turnaround and a significant increase in both turnover and profit, thereby setting the organisation on a path to sustainable growth after steering the company through the difficult years of the COVID-19 pandemic.

The organisation also wished Cruz all the very best in his future endeavours. “I would like to thank Carl personally for his dedication and commitment to bringing Unilever’s Compass Strategy to life. He has delivered superb results at Unilever Nigeria by serving the Nigerian consumer and working hard to ensure that the company continues to actively contribute to building a better society in Nigeria,” Aguilera said.

Anchored By Josephine Okojie

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