Technology company Apple Inc. has appointed TD Africa the first authorized indigenous distributor of the company’s products in Nigeria. The landmark development, which is regarded as a demonstration of faith in Nigeria and in line with Apple’s focus on Inclusion & Diversity, will see TD Africa, Sub-Saharan Africa’s biggest distributor of technology, services and lifestyle products add Apple to an impressive list of globally renowned Original Equipment Manufacturers (OEMs) on its portfolio.
Top executives of Apple Inc. were present at Yudala Heights on Idowu Martins, Victoria Island, Lagos, the headquarters of TD Africa in Nigeria to seal the partnership deal. Apple is confident that the status of TD Africa as authorized distributors of its products, which include the iPad, Apple Watch, Apple TV, iPod and its most popular product – the iPhone – among others, in Nigeria will go a long way in enhancing distribution, availability, market supply and after sales support of the devices, while also reducing the incidence of grey products or substandard versions.
TD Africa is renowned for its ethical standing, skilled human capital and status as the biggest supplier of credit to resellers in the Nigerian market – key factors that influenced its endorsement by Apple as the country’s first indigenous distributor.